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World’s Largest Sand Sports Expo Returns To Costa Mesa This Weekend
Client Press Releases Sand Sports

World’s Largest Sand Sports Expo Returns To Costa Mesa This Weekend

18th Annual Sand Sports Super Show returns Sept. 16-18 to the Orange County Fair & Event Center in Costa Mesa, California

ssss-logoCosta Mesa, CA. (Sept. 13, 2016) – The highly anticipated 18th Annual Sand Sports Super Show presented by 4-Wheel Parts and UTVUnderground returns to Costa Mesa, Calif., this weekend at the OC Fair and Event Center. The event kicks off the local sand dune season by gathering top UTV and off-road companies together to showcase their latest products and innovations.

The Sand Sports Super Show exhibitor space is sold out for the 2016 event, giving enthusiasts the largest selection of leading UTV and sand sports manufacturers and products in one place. The Fairgrounds will be packed with more than 300 vendors showcasing hot UTVs and sand cars, new products, and the latest innovative technology. Attendees will also have the opportunity to check out the latest products from the top manufacturers at the event including Polaris, Cam-AM, Arctic Cat and Yamaha.

4-Wheel Parts, in partnership with UTVUnderground Garage and Polaris RZR, will launch its new line of performance parts and accessories during the Polaris RZR Kick Off Event on Friday, Sept. 16 at 6 p.m. at the 4-Wheel Parts display on-site.

“The Sand Sports Super Show truly is the world’s largest sand and UTV focused consumer show,” said Greg Adler, president and CEO of 4-Wheel Parts Retailers. “We are excited to collaborate with the Sand Sports Super Show in launching our new line of parts and accessories. 4-Wheel Parts expects tremendous growth in the UTV market for years to come.”

Attendees are encouraged to enter a raffle in support of the American Sand Association (ASA) at the event this year for the chance to can win a Polaris RZR XP Turbo EPS powered by RideNow Powersports and DragonFire Racing. All proceeds benefit the ASA and a winner will be chosen on Sunday, Sept. 18. Tickets are $20 each or six for $100 and can be purchased on-site at the event or in advance at

In August, Bonnier Corporation, one of the largest special-interest publishing groups in the country, acquired the Sand Sports Super Show. Bonnier Corp. is a leader in the off-road, sand sports and motorsports segments, producing the Off-Road Expo (Pomona, Calif., and Scottsdale, Ariz.) and 4-Wheel Jamboree Nationals series.

“We are excited to become a part of the Bonnier Corp. family of events,” said Shawn Parker, show director for the Sand Sports Super Show. “We’ve seen growth in this industry the past few years, and we know that with Bonnier Corp.’s portfolio of off-road and sand sports brands, event experience and history of success, we’ll see continued development of the Sand Sports Super Show.”

The Sand Sports Super Show presented by 4-Wheel Parts and UTVUnderground takes place Friday, Sept. 16, through Sunday, Sept. 18 at the OC Fair & Events Center, 88 Fair Drive, Costa Mesa, CA 92626. Adult tickets are $15 in advance or $20 at the gate. Children 12 and under receive free event entry. Orange County Marketplace access is included with Sand Sport Super Show admission.

Show hours: Friday, Sept. 16, 4 p.m. – 10 p.m.; Saturday, Sept. 17, 9 a.m. – 7 p.m.; Sunday, Sept. 18, 9 a.m. – 4 p.m.

Tickets and information are available at More information can be found on Facebook at and on Bower Power Hour at





Media Contact: Matthew Louck

Phone: 317-563-2320



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