Search by category:
Bower Motorsports Media Offroad Marketing School Racer Marketing School

Racer Marketing School Online Webinar Available Now

Answers and Solutions to Racer’s Sponsorship Questions


Now Enrolling Racer Marketing School MESA, AZ   JULY 28, 2014  It is with great enthusiasm that the Racer Marketing School, that was once hosted at select races across the country, is now being released as a 3 hour Live Webinar experience available to racers of all types in all locations of the world.  The class is split into two sessions, 90 minutes each.  The first session is focused on understanding and getting a Marketing Partner and the second session is focused on how to full fill your sponsorship responsibility, along with a lot of bonus tips and tricks from a media perspective.  It is easy to register at

“Today’s marketing and sponsorship game is completely different than even a couple years ago.  It’s your job as a racer to go fast, take chances, look pretty and talk well,” laughed Charlene Bower, class instructor and owner of Bower Motorsports Media.  “It is our job to help you take your successes, and even the races that didn’t turn out so well, and make it into a good media opportunity.  We work at this everyday, and it’s time for me to tell you everything I know!  Yes, we will be showing you how to build a sponsorship proposal, step-by-step.  We will also be showing you how to write a press release, it sounds scary, but it is easy once you know the equation.  We will also talk about websites and social media.  By the time we hang up the call, your head will be spinning with ideas to take your race team to the next level!”

In addition to the Racer Marketing Class, Bower Media is hosting a Web & Social Media 90 minute seminar that will follow a press release from creation, to loading onto a website and then across the internet on multiple social media platforms.  “This class answers everyone’s confusion about all the different social media outlets and how to use them, in a different and fun environment.  I truly believe that you don’t need to be part of every social scene, and this is one way for you to discover what is important to you and your team or companies goals,” said Charlene Bower.

Racer Marketing School LogoCharlene Bower has 20 years of off-road industry work experience, with the last 7 years in the offroad and onroad media arena.  Be prepared to think and utilize concept by approaching racing as a business, not just a hobby.   These are very intensive webinars that will leave you with multiple options to put you ahead of your competition.

Webinars are scheduled in series.  The August schedule is currently available online at, with some additional times being added.  If you have a request for a day or time, please feel free to make a request.  The next series of webinars will be available in mid-September.

About Bower Motorsports Media: Established in 2009 by Charlene Bower, Bower Motorsports Media is a PR firm that writes press releases, takes pictures, produces videos, builds websites, tracks race teams, promotes events, is interactive on social media and is very successful at executing at events. Bower Media works for Companies, Event Promoters and Racers to make sure sponsorship packages are maximized and that as many people as possible know about your successes. The team specializes in the offroad market, but has expanded into many different categories.

Bower Media is also the parent company to the Racer Marketing School, Bower Media Store, Bower Media Photos, Bower Media Calendar, Race Team Store, I’m Not Just a Girl Clothing & Jewelry line, Shirt Swag Club, Shirt Bling Club, Socks Underwear Club, Inspirational Dirt, Bower Media Promo Gifts and Offroad Newswire.  For further information, please contact Charlene at or 714-394-1716.

### END ###


Get News and Race Results Delivered

Close this popup

Join this weekly Race Results & New News email. We put everything together for you and deliver it to your inbox Every Tuesday! It's got what you want...

  • Last Weekends Race Results with Links
  • This Weekends Events with Info Links
  • Discounts & Coupons from Partners
  • & Lots More New News!